At WebCreatify, we recommend posting content containing at least 800 words. Google doesn’t always index content with less than 300 words, and while that’s the bare minimum, the longer a blog, the better. If you go through our site, you’ll see many of blogs pushing 1,000 words and even some hitting 5,000 words.
Tell your story & attract more customers with sales-driving content marketing strategies
Traditional advertising and marketing campaigns don’t produce the results it once did. Today’s consumer has a library of information at their fingertips—easily accessible from their laptop or smartphone. Consider these statistics:
Small businesses with blogs get 126 percent more lead growth than small businesses without
82 percent of consumers feel more positive about a company after reading custom content
Content marketing generates over three times as many leads as outbound marketing and costs 62 percent less
It’s not the best content that wins. It’s the best promoted content that wins. (By Andy Crestodina)
The future of marketing is creating content that is genuinely valuable to your prospects. You want to create content that helps them make better decisions and that establishes your company as THE authority in the process. Do it right and you’ll find your website magically appearing on the first page of Google for relevant keyword searches.
Your prospects will market and build your business for you by sharing your content with others. Content marketing is arguably the most cost-effective way to grow your business and build your brand.
It’s not enough to just create and publish lackluster content. As David Meerman-Scott says, “on the web, you are what you publish.” As part of a larger inbound marketing strategy, your content—whether it be blogs, videos, case studies, etc.—needs to attract and engage your audience, while establishing you and your company as an authority in your industry. Let WebCreatify help you transform the way you advertise and market your business. As a premier content marketing service provider, we do it all—from supplementing your in-house marketing department to serving as your Chief Content Officer.
What Is a Content Marketing Agency and What's Included In Our Content Marketing Services?
Content marketing companies like WebCreatify create, distribute, and monitor online content like blogs, ebooks, infographics, videos, and others. The results include increased website traffic, brand awareness, and online leads. We do this by following the process below:
(1) CONTENT MARKETING STRATEGY DEVELOPMENT
First, we’ll complete a competitive content marketing analysis to see how your current website content stacks up against your top three competitors. We then identify the top content keywords in your market area and industry. We can then create a content marketing strategy to help you increase sales and differentiate your brand.
(2) CONTENT DISTRIBUTION
Having amazing content won’t do your company any good unless prospects can find and engage with it. Every piece of content we create for you will be optimized for search engines so it will be found for related search terms. We also recommend combining your content marketing services with email marketing and social media so it takes up as much online real estate as possible.
(3) CONTENT AUDIENCE DEEP-DIVE
Different audiences prefer to consume different types of content, so our next step is to perform a deep-dive into your audience to discover what type of content they prefer. After we know who your audience is, we can start to craft remarkable content they’ll love to engage with.
(4) CONTENT MEASUREMENT AND ANALYTICS REPORTING
We provide you with content that drives results, and we do that by tracking and measuring its performance over time. You’ll get easy-to-understand monthly reports on the status and results of all your content campaigns and how they’re affecting your bottom line and branding efforts.
(5) CONTENT CREATION
The third step is to roll up our sleeves and get to work. We’ll publish targeted, well-written website content optimized for search engines. This includes:
- Improvements on existing pages
- Site health and technical structure monitoring and optimizations
- Infographics and visual content
- Email newsletters
- Social posts
- And more!
(6) CAMPAIGN OPTIMIZATION & ADJUSTMENT
The final step is to take the results and tracking data and use it to tweak your campaigns. With each report, we’ll learn something new about how your audience is receiving your content and then make adjustments to improve visibility. The end result is a continual wheel of sales-driving content that will improve both your brand visibility and the overall effectiveness of your marketing campaigns.
We’ll Also Drive Your Results Through:
Content Marketing FAQs
When creating content, it’s important to focus more on quality than quantity. We understand not all businesses have the time to create new content everyday, so if you’re a small business getting started, one high-quality content piece a month is a good starting point. If your business has the resources to produce more, start thinking about adding more images or videos, or strategize additional content that can reach your target audience in different ways.
Why Choose Us
We guide you through the pipelines that generate new marketing ideas with higher potential and lower risk.
We believe in building partnerships, not acquiring clients. We treat your business like our own.
We provide energy-efficient and environmentally conservative solutions to our clients to boost their business.
We cover a large range of creative platforms and digital projects with one purpose: to create experiences.
Based on solid strategic framework and real, relevant research, we create prototypes, not presentations.
WebCreatify is all time available to guide you and help you out to solve your marketing and website problems.